Audience Projects Fund - BFI National Lottery
The BFI National Lottery Audience Projects Fund has been allocated £15m over three years to support ambitious, audience-facing independent UK and international film and broader screen activity of national significance.
Bringing films to audiences across the UK in a dynamic and original way, the activity supported will demonstrate cultural ambition and encourage audiences to take risks in the viewing choices they make. Projects should be high profile and therefore be able to attract national press and media coverage.
The Fund aims to achieve the following through the fund:
- a larger audience for independent UK and international film and broader screen activity that is representative of the UK population, achieved via a genuine change in working practices. This could include, for example, new approaches to marketing and promotion, investing in an inclusive workforce that is representative of our population
- increased number of accessible screenings right across the UK to ensure independent UK and international film and broader screen activity is truly accessible to all
- an increased profile for independent UK and international film and broader screen activity
- a broader range of organisations supported by the fund, breaking down historic barriers to funding